Tags: indie authors, Black indie authors, book marketing, algorithm burnout, author visibility, BTA Fridays™, Bright Headed Publishing

Welcome to BTA Fridays™ – Where We Do Things Differently

Hey y’all—Kelly Morgan here. Indie author, indie publisher, and now officially your host for BTA Fridays™, a brand-new series born out of exhaustion, clarity, and a refusal to play a rigged game. If you’ve ever felt like you’re doing everything right on social media and still getting nowhere—this is for you.

I created BTA Fridays™ for every indie author who is:

Tired of chasing trends that fade

Pouring heart and soul into content that gets ignored

Wondering if visibility is even possible without selling out

Here’s the truth:

Algorithms weren’t built for us. They weren’t built for connection. They were built to keep people scrolling, not to help authors sell books.

And honestly? I’m over it.

So, I stopped chasing the algorithm.

What is BTA Fridays™?

BTA stands for Breaking The Algorithm. This isn’t just a catchy phrase—it’s a mindset shift. Every Friday, I’ll be dropping one real-world, actionable strategy to help indie authors build visibility outside the scroll.

No gimmicks.

No hacks.

Just real strategies that work—especially if you're solo, cash-strapped, or just starting out.

We’re going beyond posts that vanish in 24 hours. We’re talking legacy-building, not just likes.

Here’s what to expect in this series:

How to pitch podcasts, book clubs, and bookstores—even if nobody knows your name

How to build a promo kit—for free

How to sell books offline

Why giving your book away isn't losing—it's leveraging

And how to stop creating content and start creating connection

This is for authors with day jobs and big dreams. For writers who know their words matter—but need help getting them into the right hands. And especially for Black indie authors, who deserve to be seen, heard, and paid.

Next Week’s Topic:

We’re kicking things off with one of the most controversial topics: Why Giving Your Book Away Isn’t Losing—It’s Leverage.

Make sure you’re subscribed, following, and tuned in.

Because we’re not just breaking the algorithm.

We’re building something better in its place.

🔥 Join the movement.

🎥 Catch new episodes every Friday.

📚 Visit Bright Headed Publishing™ to learn more.

📬 Subscribe to our list and grab the free guide: So You Wanna Write a Book